Our Story

It started back in March 2012.
We were in Bangkok for holiday and our daughter was born there prematurely. Born at 26 weeks 4 days, her birth weight was only 982 grams! Worried, confused and lost, we spent 79 days in a foreign land. 

She was so tiny, even newborn clothes were way too huge on her! We had to source overseas for Preemie size baby clothing, as they were hard to find locally. With all the research and sourcing done during that period of time, we were inspired to set up our own baby essential shop. Eventually, we started our ONLINE SHOP in 2014!

Today, we also run a humble lil' shop at Plaza Singapura #03-22A. The brands we carry are from all over the world, including USA, UK, Australia, and Asia.

As parents ourselves, we share your expectations on clothing, toys and essentials for young children. So be assured that our products are meticulously sourced for comfort, good quality and workmanship, and value for money!

"We will only sell products that we would let our own children put on, or play with."

Customers are our best testimonial! If we have done well, or if there's anything that needs to be improved on, please leave us a message. Thank you for reading about us! We hope to see you soon!


Day 2

DAY 2:​ ​It was the first time Mummy got to see meet our baby girl. She's a fighter!​


Day 28
DAY 28: After almost 1 month in the ICU, she has grown a little. Every gram she puts on, leaves a smile on our faces.​
Day 64
DAY 64: Finally! For the first time after 2 months, we were allowed to carry her out of the incubator! It is a moment, Daddy and Mummy will never forget :)

Day 79

DAY 79: We are all going home! Taking back with us, all the milestones, tears, laughter and memories! It has been an adventure of our lifetime!

March 2015
March 2015: Then and Now. She turns 3 years old in March 2015

2017 Latest update! Our sweet lil' 5-year-old